Herschel Supply Co. has teamed up with heritage brand Coca-Cola for a collectible collaboration. The new favorite backpack brand has taken the globally recognized (and translated) logo from one of the world’s favorite soda brands and applied it to their well-made durable styles. The result is a line of accessories that will no doubt stand out on the street.
What makes this collaboration even more unique is what went into the production. Each bag is made of a technologically advanced fabric created from recycled PET plastic bottles. Approximately 10 bottles were incorporated into the making of the Lawson Backpack, and 4 into the Charter Travel Kit.
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While you’re deciding on which of the three styles and two colorways are perfect for your wardrobe, take a minute to check out Coca-Cola’s new campaign, ‘Taste the Feeling‘. Complete with a gif-maker, you can take some of the most refreshing and inspiring short videos, add your own text on them, save and share. Rest assured, someone witty has already visited. As reported by DailyDot, give people a means to contribute to your advertising campaign, you’re probably going to get a few poop jokes.
All images courtesy of Herschel Supply Co.
Creative Collabs | Herschel x Coca-Cola
Look refreshed with America's favorite beverage company. Herschel teams up with Coca-Cola for a collaboration that's eco-friendly.
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Signature Lining
The collection features the signature Herschel red/white striped lining, along with a formal certification tag of the Coke x Herschel partnership.
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Lawson Backpack in Red
The Lawson Backpack in Red, $79.99, includes a 13" laptop sleeve to keep your prized notebook safe.
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Fanny Pack
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Lawson Backpack in Black
Approximately 10 bottles were recycled into the fabric that would ultimately become the Lawson Backpack in Black, $79.99.
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Chapter Travel Kit in Black
The Chapter Travel Kit in Black, $39.99, is the prefect carry-all for all your getting ready necessities.
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Up Close & Personal
The fabric used on this collaboration is made from a durable fabric created from recycled PET plastic bottles.
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Sparwood Duffle
Use for the gym, or for that weekend trip to LA, the Sparwood Duffle, $74.99, is the perfect carry-all.