With superstar roots but modest design and fabrications, Good Man Brand is a menswear brand focused on both style and substance. Founded by Seahawks QB Russell Wilson, along with three other design partners, the fashion label has substantial industry clout going into this newly launched line, and it shows.
Good Man Brand is all about the clothes that get the regular guys through their busy lives. Made with movement in mind, these products are meant to be easy to wear and feel good. But you will feel good not only on the outside, but also the inside. That’s because Good Man Brand donates $3 from every purchase to Why Not You Foundation, which supports inner-city education programs (like Friends of the Children) and others that tackle the big issues, like childhood cancer, world hunger, and domestic violence.
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It seems pretty obvious that this is an easy brand to support. After checking out the products, that becomes even more evident. Highly wearable items, like easy button-ups and trousers coupled with slim sweaters and incredibly stylish blazers. For the weekend, skip to the leisurewear department of laid back shorts, and premium cotton tees. No matter how you mix and match, just remember, every item comes with that little bit of (donated) good.
All images courtesy of Good Man Brand.
Spotlight | The Goodman Brand
With superstar roots, but modest design & fabrications, menswear company Good Man Brand is about style and substance.
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Superlight Merino Class Hoodie
The Superlight Merino Class Hoodie, $228, shown in light grey, is the most appropriate way to take your favorite lounge-wear and make it brunch appropriate.
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Wrap Chino Short in Carbon Peach Print Twill
The easy to wear Wrap Chino Short in Carbon Peach Print Twill, $148, are available in a slew of colors to keep you cool through hot summer days. Shown in Wine Micro, we also really like the Monaco Micro (a rich blue) and the Pink Micro (a very subtle rose color.) -
Short Sleeve Point Collar Shirt
The Short Sleeve Point Collar Shirt, $168, shown in blue dot on dot, pairs seamlessly with khakis or black pants, and can be easily worn alone, or under a blazer.
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Bond Long Sleeve Modern Spread Collar Shirt
The Bond Long Sleeve Modern Spread Collar Shirt, $198, has a slim fit, made even better with tailored tucks on the back. Enjoy it in the burgundy trad check (shown), or a lighter version, like the navy chevron.
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Bi Color Jacquard Pique Modern Bomber
The Bi-Color Jacquard Pique Modern Bomber, $298, is an unexpected upgrade to a standard zip up hoodie. In the classic black color shown, this jacket could absolutely be worn over a collared shirt and pants for work-ready look.
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Legend Lo Top Sneaker
With a lack of branding, the Legend Lo Top Sneaker, $228, is a sleek shoe that can easily go casual or more dressy. Shown in natural vachetta, but also available in white - shoes by Good Man Brand often sell out, so move fast.
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Microlight Slub Terry Varsity Crew
A crewneck sweatshirt is the modern mans go-to as an easy, comfortable, hyper-stylish garment. Try the Microlight Slub Terry Varsity Crew, $128, in burgundy. Even better when paired with a burgundy dress shirt under or some burgundy shorts.
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Soft Blazer
Made with Pima Slub French Terry, the Good Man Brand Soft Blazer, $298, available in grey variations, navy or black, is business-ready but does everyone know it's also highly comfortable?
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Goodx 4-Way Stretch twill Chino
The Goodx 4-Way Stretch twill Chino, $228, is a slim fit, ankle length pant and the perfect alternative to jeans at the office.
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Good Man Brand Logo Ballcap
Made in collaboration with Ebbets Field Flannels, the Good Man Brand Logo Ballcap, $75, is great for everyday wear, but just not in the office (unlike the rest of the clothes from this work-appropriate line.)
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Long Sleeve Hoody in Slub Jersey
The Long Sleeve Hoody in Slub Jersey, $128, is sure to become a new favorite. Wear this out on a boat for memorial day with light shorts, or pair it with worn in jeans for weekends chilling in your neighborhood.
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Short Sleeve V-Neck
Available in a wide variety of colors, the Short Sleeve V-Neck, $68, is totally capable of being your new brand of undershirts, but with some added detailing, this shirt can go solo with anything from jeans and shorts to joggers or skinny chinos.
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Hybrid 5-Pocket Jean
Are they jeans or are they dress pants. From afar, it's not so easy to tell. Wear the Hybrid 5-Pocket Jean, shown in a rich turquoise blue, $188, with a plain dress shirt at the office, or dress it down - and cuff up those hems - to sport to the ball game or local pub.
