Following its recent Netflix release, The Electric State has been generating significant buzz online due to its use of artificial intelligence (AI.) The Russo Brothers, known for their groundbreaking filmmaking, incorporated AI into the movie’s production, raising curiosity and controversy. With AI’s growing presence in Hollywood, many question whether it enhances creativity or threatens traditional artistry.
Here’s how the Russo Brothers implemented AI in The Electric State and why it’s becoming a hot topic.
Did the Russos use AI in The Electric State and how?
Yes, the Russo Brothers have used AI in the making of their 2025 sci-fi adventure flick The Electric State.
In a recent interview with The Times, Joe Russo confirmed that they have employed AI in the movie for voice modulation. Defending its usage, he stated that artificial intelligence should not carry a negative stigma, emphasizing that “any 10-year-old could do after watching a TikTok video.” He continued, “There’s a lot of finger-pointing and hyperbole because people are afraid. They don’t understand. But ultimately you’ll see AI used more significantly.”
Russo believes, that AI has the potential to enhance creativity rather than hinder it. Expounding on his point he said, “Also, AI is in its generative state now, where it has, as we call them, hallucinations. You can’t do mission-critical work with something that hallucinates. That is a reason self-driving cars haven’t taken over, or why AI surgery is not taking place worldwide. But in its generative state, AI is best suited towards creativity.”
The Russo Brothers’ Electric State AI controversy has only fueled interest in the film since its Netflix debut on March 14, 2025. The movie is inspired by the 2018 illustrated novel of the same name by Swedish artist Simon Stålenhag.
It follows the journey of Michelle through a retro-futuristic American West to find her lost brother. Along the way, she teams up with a drifter and a sweet robot. Millie Bobby Brown and Chris Pratt are in the lead roles alongside Ke Huy Quan, Stanley Tucci, Woody Norman, Giancarlo Esposito, and many more.
Originally reported by Namrata Ghosh on ComingSoon.net.