Team Yelawolf has a dress code. Tattoos, a flat brimmed black felt hat, and a smirk.
Yelawolf kicked off his set dissimilar to every other artist we saw at Riot Fest, by doing a very base-filled sound check right over Andrew McMahon in the Wilderness‘ set. While the reality is that there’s no way McMahon heard – artists have earbuds in so they’re pretty much drowning out the noise – for the audience, it was not exactly an optimal user experience. It was unnecessary, and actually not cool.
While we could hold a grudge at the festival faux pas, Yelawolf was one of the best sets throughout the weekend. Yelawolf’s stage presence is about 3 feet taller than he is, and DJ Trevor behind him, had a similarly impressive state, if not better. His guitarist/keyboardist added an additional layer into what is, in reality, computerized beats and a lot of electro music, but with the instruments on stage, the sound was level up’d.
Yelawolf performed a variety of fan favorites from both studio albums, the newest just released in April. To this end, he asked who bought the album, and who stole it. If you stole it, burn 20 copies and give it to people who don’t have it, he said. If you bought it, burn 20 copies and give it to 20 people who don’t have it. It was marketing that resonated, I’m sure.
Taking breaks to shake up Tecate tall boys and throw them into the crowd, it was a move that festival sponsors Heineken (owners of Tecate, Sol and Dos Equis) could not have been more pleased about. Along with the fact that halfway through his set, he picked up what must have been a 50 pound speaker and tossed it on the ground. #respect.
All Photos: Derek Georgevich.
Riot Fest: Yellawolf
Team Yelawolf sprayed bass and Tecate all over the place, delivering one of the most memorable sets of the festival.
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Yelawolf at Riot Fest 2015
Yelawolf performed tracks from new album, 'Love Story', released earlier this year.
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Yelawolf at Riot Fest 2015
Team Yelawolf's style game was on point. If you're ready for a black, flat brimmed hat like the one pictured here, head over to Brixton.
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Yelawolf at Riot Fest 2015
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Yelawolf at Riot Fest 2015
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Yelawolf at Riot Fest 2015
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Yelawolf at Riot Fest 2015
DJ Trevor on the turntables.
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Yelawolf at Riot Fest 2015
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Yelawolf at Riot Fest 2015
Prior to the set, DJ Trevor took polaroids of the crowd, throwing them out into the audience.
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Yelawolf at Riot Fest 2015
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Yelawolf at Riot Fest 2015
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Yelawolf at Riot Fest 2015
Yelawolf and DJ Trevor in alignment.
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Yelawolf at Riot Fest 2015
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Yelawolf at Riot Fest 2015
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Yelawolf at Riot Fest 2015
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Yelawolf at Riot Fest 2015
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Yelawolf at Riot Fest 2015
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Yelawolf at Riot Fest 2015
Throughout the set, Yelawolf enjoyed Tecate tallboys - well shaken, and thrown out to the crowd.
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Yelawolf at Riot Fest 2015
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Yelawolf at Riot Fest 2015
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Yelawolf at Riot Fest 2015
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Yelawolf at Riot Fest 2015
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Yelawolf at Riot Fest 2015