Neil Young has announced the launch of PonoMusic, a music player and online music store designed to bring the highest-quality digital music to passionate listeners “who wish to experience music the way the artists intended, with emotion, detail and power intact,” according to a press release.
“It’s about the music, real music. We want to move digital music into the 21st century and PonoMusic does exactly that. We couldn’t be more excited about bringing PonoMusic to the market,” said Neil, founder and chairman of PonoMusic.
The PonoPlayer, which looks like a triangular iPod Nano, boasts “the finest quality, highest-resolution digital music from both major labels and prominent independent labels, curated and archived for discriminating PonoMusic customers”. The PonoMusic desktop media management application will allow users to download, manage and sync their music to their PonoPlayer and other high-resolution digital music devices.
“Our goal was to offer the highest quality digital music available from all the major labels with the world’s greatest sounding, user-friendly portable music player. We’ve achieved our goal and we are excited to launch our Kickstarter campaign next week to invite music lovers everywhere to join the PonoMusic community and reserve a PonoPlayer for their own enjoyment,” said John Hamm, CEO of PonoMusic.
The PonoPlayer is a purpose-built, portable, high-resolution digital-music player designed and engineered in a “no-compromise” fashion to allow consumers to experience studio master-quality digital music at the highest audio fidelity possible, bringing the true emotion and detail of the music, the way the artist recorded it, to life. The player offers 128GB of memory and can store 1000 to 2000 high-resolution digital-music albums. Memory cards can be used to store and play different playlists and additional collections of music.
The PonoPlayer will be sold at PonoMusic.com for $399 MSRP and is available for pre-order at a discounted price on Kickstarter.com as of March 15th. PonoMusic recommended earbud and headphone products will also be available for purchase on PonoMusic.com.
