Kylie Jenner has been reigning over the fashion industry in the past few weeks. Recently, the media personality wore one of her slinkest dresses and effortlessly pulled it off. She took to Instagram to share pictures from the New York pop-up of her newly launched line of premium canned vodka sodas, Sprinter. The entrepreneur wore a figure-hugging blue dress for the occasion, which might have been a subtle nod to the brand’s official color. She even thanked customers on her Instagram post for visiting the store.
Kylie Jenner posed with Sprinter drink in a navy Gianni Versace dress
On Sunday, Kylie Jenner arrived in New York to promote her canned vodka soda line, Sprinter. The makeup mogul wore a navy Gianni Versace dress for the event, which instantly caught the attention of fashion enthusiasts. Styled by Mackenzie and Alexandra Grandquist, Jenner’s dress featured a plunging square neckline, while the slick texture gave off a wet look. According to WWD, she left her hair open in a wavy style and wore silver peep-toe Christian Louboutin pumps. Kylie Jenner has been rocking some iconic outfits over the past month, and the glossy body-fitting dress is definitely one for the books.
In her recent Instagram post, Jenner posed with a Sprinter can. She also showcased her smart choice of accessories, wearing earrings resembling Sprinter’s symbol and holding a crystallized silver Sprinter can. As expected, fans flooded the comments section to congratulate Jenner’s recently launched business and compliment her look.
Kylie Jenner’s new venture began in March, promising a quality product in the already crowded Ready to Drink (RTD) market. The entrepreneur said in a statement, “Sprinter is my answer to the growing consumer demand for quality canned cocktails. We’re adding to a market dominated by only a few players with an incredibly delicious vodka soda in a can.” Sprinter comes in a variety of flavors, including black cherry, grapefruit, lime, and peach.
Prior to her visit to the launch of the Sprinter pop-up store in NYC, Kylie Jenner walked the red carpet at the 2024 Academy Museum Gala with her sister, Kendall Jenner. The duo looked ravishing in structural gowns from two different designers.